Wednesday, May 6, 2009

Why BlackBerry Still Beats iPhone For Some


News that the Research In Motion BlackBerry Curve outsold iPhones in Q1 surprised many observers, but for those who follow the smartphone market closely, it makes a certain kind of sense. Push-button BlackBerry models like the Curve play well against the iPhone's most notable weakness: text entry. Among other things, this demonstrates why RIM would be wise to skip the consumer smartphone business and stick to what it does best--business handsets. And, in my opinion, that requires keypads, not touchscreens.

It is easy to understand why CEO Jim Balsillie is telling investors a sequel to RIM's touchscreen BlackBerry Storm is in the offing. Consumer handsets are a huge market, but it is not one I can imagine RIM will ever control.

My guess is that about the time RIM comes out with a Storm replacement that Verizon will start getting iPhones. Verizon customers who now purchase Storms because they do not want to change carriers will jump at the iPhone the moment Verizon has some to sell.

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