Nook App Is Another Sign of Android Ascent

Nook App Is Another Sign of Android Ascent - PCWorld: "Barnes and Noble just couldn't afford to ignore Nook for Android any longer.

For months, Barnes & Noble has promised a Nook digital book reader app for Android, even though the bookseller's eReader app for iPhone and BlackBerry phones actually launched a year ago, long before the Nook's debut. I don't know why the Android version took so long, but with Android reader apps already available from Amazon, Kobo and Borders, it's about time Barnes & Noble caught up.

Nook's Android app has all the features of its iOS counterpart. You can launch Barnes & Noble's e-book store from within the app, let other people sample your library with LendMe and sync purchases and page counts across multiple devices. The Android app is also Barnes & Noble's first to get Nook branding; according to Electronista, the B&N eReader apps on other platforms will be rebranded in the future.

I'm guessing Barnes & Noble had to hustle on Android with all its competitors already on board, but the bigger picture is that all these new e-reader apps are a sign of Android development heating up. For reader apps specifically, it makes sense to start supporting Android now, with the large-screen Droid X and HTC Evo 4G on the market, and with Android tablets on the way.

- Sent using Google Toolbar"