By Technology & science - Wireless - msnbc.comNerdBoyTV NOTE: Hate to say it, but they're gonna lose more now that my daughter wants to switch to my Verizon to get the iPhone 4! The problem is they simply don't have that "IT" phone to sell. Sprint has the EVO, AT&T has the iPhone, and Verizon has the iPhone now plus lots of cool Android phones. I'm not exactly sure WHAT T-Mobile anchor phone is...Galaxy? Optimus? Blackberry?
"Subscribers on contract-based cell phone plans hung up on T-Mobile USA in record numbers in the fourth quarter, as it continues to lose the battle against larger carriers.
T-Mobile, the fourth-largest wireless carrier in the U.S., on Friday said it lost 318,000 subscribers on contract-based plans in the October to December period.
The three larger carriers — AT&T Inc., Verizon Wireless and Sprint Nextel Corp. — added subscribers under contract in the period. For Sprint, it was a reversal of many years of losses.
T-Mobile said the decline was due to competition and to revised credit standards for customers.
T-Mobile compensated by selling wholesale access to its network to resellers, which meant that overall, it lost only 23,000 subscribers in the quarter. But wholesale subscribers bring far less revenue.
T-Mobile USA's new CEO, Philipp Humm, has orders from German parent company Deutsche Telekom AG to stem the loss of subscribers and increase revenue by 2014.
The percentage of contract-based subscribers leaving T-Mobile every month, a measure known as 'churn,' was 2.5 percent in the quarter, about the same as a year ago but higher than in previous quarters of 2010.
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