CLICK to read article on CNNMoney"Facebook unveiled three new features on Wednesday to give users better tools for communicating with sheltered groups and increased control over the information that they share on the social network.
'Until today, we've made it pretty easy to share with everyone on the site publicly,' said Mark Zuckerberg, Facebook's CEO. 'But for a lot of people, just your friends isn't actually private.'
One new feature, called Groups, allows users to target their updates to specific sets of friends, without posting the information to everyone in their network.
Facebook created what it called 'a social solution' to the problem. Users can create groups on the fly, similarly to how they tag photos on Facebook, and other group members can add additional friends.
'Sometimes you don't want to post something to all of your friends, not because you don't want them to know, but because you don't want to annoy them,' Zuckerberg at a press gathering at Facebook's headquarters in Palo Alto, Calif. 'The naive solution is to do something like friend lists. Almost no one wants to make lists.'
Users can manually create friends' list subsets on Facebook today, but Zuckerberg said that fewer than 5% of the site's users have done that.
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