Saturday, April 26, 2008

Yahoo plans makeover with elements of social network - Yahoo! News

Yahoo plans makeover with elements of social network - Yahoo! News: "Yahoo Inc. plans to make its Web site a social hub by hosting applications from other online services, part of the Internet pioneer's effort to spawn more advertising opportunities.

'We are going to rewire the entire experience at Yahoo to make it social in every dimension,' Ari Balogh, Yahoo's chief technology officer, said Thursday at a 'Web 2.0' conference that drew a crowd of more than 1,000.

The more open platform copies a concept that already has been embraced by Internet search leader Google Inc. and a variety of online social hangouts, including Facebook Inc. and News Corp.'s MySpace.com."

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